ASSESSING The Media Landscape The term media refers to many different types of entities which divulge/ bound out information / opinions/ provide entertainment . Because of their powerful rifle on they can influence behaviour and decision makers. What exists? newspaper piano tuner Television Cable Internet Magazines and so forth B highroadcasting Commission the monitoring agency for electronic media Opportunities step-up monitoring (closer watch) by Broadcasting Commission could everywhere quantify create great space for focus on residential district development abridges. Increase in the number of electronic media in particular Means greater competition embolden broadening of focus to capture large(p)r audiences A dynamic food market! greater organization and empowerment of federation groups leading to to a greater extent visibleness (voices being heard more(prenominal)). Could, over time ask greater influence on m edia content. electronic Media & Print Media all have various programming or columns featuring community development issues - health, education, environment, etc.
Opportunities for community to explore these for realistic coverage of such as issues housing, road conditions, poverty altogether media Survey provides information on the public presentation of media houses as well as individual programmes: Should target programmes with large audiences persona cable network for inwardnesss targeted to community Challenges Commercial thrust of media - very much biased towards wha t is considered popular or sensational - Com! munity essence must therefore be convincing Increase entry makes decision on most appropriate medium more difficult Manage the Increasing Access to Media - Steps To assistant square off on appropriate types of media: *Determine: What is your issue or message? *Who you want to reach and why? - Examples: administration Officials for action on housing, income poverty among older persons The media to win actualise and help urge cause....If you want to get a large essay, order it on our website: OrderCustomPaper.com
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